Robert Adams
IR-Investor Relations
1-713-401-9333
Toll Free (Investor Relations only)
800-858-7502
ir@dixieleechicken.com

 



Board Chairman and President Joseph Murano, Age 50:
Joe Murano, President and C.E.O. of Dixie Lee Food Systems, Ltd. has had an extensive background in franchising and developing marketing strategies for many companies. After graduation from high school in 1975, he went on to build a successful pizza chain consisting of 11 stores. The chain was sold in 1991, following which he purchased 4 video super stores. With Mr. Murano's business knowledge and his ability to move companies forward, he purchased the parent company and developed the chain to 65 locations, with gross sales in excess of $60,000,000.

Mr. Murano acquired the Dixie Lee franchise operations in May 2007. Mr. Murano has just recently taken Dixie Lee Food Systems, Ltd. from a 80 store Canadian chicken chain, to a public company. As President and CEO of the new public company, Mr. Murano is active in managing and moving the new company forward.

Vice President and Director, David Silvester, Age 64:
Mr. David Silvester has a long and impressive history with Dixie Lee, having owned and operated his own Dixie Lee unit, and moving on as an Area Franchisee of the British Columbia market to develop 17 stores. In 1979, Mr. Silvester purchased the parent company, Dixie Lee Food Systems, Ltd., and moved the chain from its humble beginnings to over 100 stores in Canada.
On January 31, 2006, Mr. Silvester sold Dixie Lee Food Systems, Inc. to Mr. Mark Graham and has signed a long term contract to remain with the company in a consulting capacity.

Secretary and Director, Ron Silvestri, Age 45:
Mr. Ron Silvestri has been employed with Dixie Lee Food Systems, Ltd. as Chief Financial Officer since 2002. With well over 20 years of accounting experience, Mr. Silvestri is an accomplished professional skilled at increasing profits and reducing costs through application of analytical and business development skills. While employed as Director of Finance and Administration with the Canadian Automobile Association in Northeastern Ontario from 1990 to 1998 Mr. Silvestri was responsible for all financial and administrative management issues related to five branch offices with well over 45 employees and annual revenue of 13 million. The responsibilities of this position included to be a participating member of the Finance Committee and reporting to the Board of Directors and Shareholders.
In 2002 a position was accepted at Dixie Lee where Mr. Silvestri implemented new financial and franchising reporting systems within the Dixie Lee System.This position also involved the role of financial advisor to the company.
Many new programs were introduced to enhance the profitability and cash flow of the company.

Director, Mark Graham, Age 49:
Mr. Mark Graham has worked in the franchise industry since 1973. Mr. Graham successfully operated multiple McDonald's franchise locations for 17 years from 1973 to 1990. Beginning at the entry level, Mr. Graham became the youngest store manager in the company at that time. Through strong operations and attention to detail, the stores under Mr Graham's management were recognized as the most successful in the Canadian market in sales, store ratings and profits. Mark Graham has opened stores around the world on behalf of the McDonalds corporation, including stores in St John's, Newfoundland, Whitehorse, Yukon, and he was selected to open the first McDonald's in Moscow USSR.